In an age when poster art is computer generated RAZZIA is the last
graphic artist who can literally be called a poster ‘artist’.
During the golden age of posters, before television and certainly
computers, advertisers employed the best artists of the day to make
interesting and unique renderings of the product they wished to sell
or advertise in order to impact the market and stand out from their
competitors with a strong image. In most cases the artist would produce
a painting which would be lithographed with the appropriate text.
Razzia still conceives his posters from an original painting
(rather than utlilizing computer graphics) -a technique not common
in this day and age, while at the same time maintaining creative control
of his work by working directly with his clients.
Over the past 25 years Razzia has created some of the most memorable
graphic images to grace the contemporary art market. – his exemplary
Louis Vuitton series, the Deauville diver, his spectacular 1984 French Open design,
his Pasta poster
(undoubtedly his signature design), the seductive cigar composition.
Hand Signed in pen by Artist
Mounted on linen
Dimensions: 28 x 37 inches
with 1 in. linen margin
Available at Meyer Fine Art Gallery (watch for our Vintage Italian poster exhibit in Sept.
Little Italy, San Diego, CA